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PORTFOLIO

At LUMEN, we go beyond traditional loyalty campaigns—we create impact. Blending creativity with innovation, we specialize in edutainment campaigns that inspire families with kids to learn, play and connect.

 

Every campaign is designed not only to drive tangible business results, but also to contribute to something bigger: positive societal change. 

CURRENT CAMPAIGN

We’re excited to add PLUS to the LUMEN portfolio and launch a loyalty campaign featuring the best players of the Dutch football league. For10 weeks, shoppers can collect  'Eredivisie Voetbalplaatjes' in all 440 PLUS stores across the Netherlands. We innovated this evergreen campaign, so it keeps winning with kids, families and communities.

In total, 288 stickers can be collected, including club logos and 16 players per club. All stickers come together in a special 80-page collectible album, packed with player facts, fun extras and a centerfold poster.

CAMPAIGNS

LUMEN | Portfolio
LUMEN | Highlights of 2025

LUMEN | Highlights of 2025

01:47
LUMEN | Testimonial Albert Heijn Campain - Start your own Mini Shop

LUMEN | Testimonial Albert Heijn Campain - Start your own Mini Shop

01:06
Albert Heijn 'Begin je eigen winkeltje'

Albert Heijn 'Begin je eigen winkeltje'

01:01
LUMEN | Testimonial Auchan Campaign - Cultivamos o Bom Contigo

LUMEN | Testimonial Auchan Campaign - Cultivamos o Bom Contigo

01:08

OUR CONCEPTS
IN MOTION

Don't let the LUMEN fade

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Stay in the know with our weekly LinkedIn posts and quarterly LUMEN Insider. Receive updates packed with the latest news and insights to keep you informed and inspired!

GET IN TOUCH

Head Office
Jacob Bontiusplaats 48

1018 LL Amsterdam

Sourcing Office
Tower A, 9th Floor, Unit 908
14 Science Museum Road, New Mandarin Plaza, Hong Kong
People's Republic of China

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LUMEN  |  Jacob Bontiusplaats 48  |  1018 LL Amsterdam

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