This campaign is designed to raise awareness and educate (young) people about endangered species and the importance of preserving their habitats. Let’s make some noise for nature!

 

Demonstrating their commitment to a more sustainable world, Albert Heijn & Mega image are bringing the wonder of the animal kingdom to families across The Netherlands and Romania. Through 96 unique animal cards, each filled with fascinating facts, shoppers learn about where these animals live and why they need our protection.

​​

Developed for this campaign, we’re introducing the Soundbox —an innovative creation made from sustainable FSC wood! Swipe collectible cards to hear the real sounds of the animals they represent (powered by our audio partner Audio agency Airborne). It’s not just a fun activity—it’s an educational adventure, teaching you why every species is vital and how we can all make a difference. With each swipe, you dive deeper into the wild, where learning and excitement come together to inspire action for the planet!